NGOs and the Media
In an increasingly competitive media marketplace, gaining maximum coverage for the issues that matter is key to making sure your stories make a difference.
Learn why editors reject or select humanitarian and NGO stories and how to avoid the classic pitfalls.
This course will show you how to produce fantastic visually led pitches using the right platforms to ensure maximum coverage..
What you will cover
- How to tell visual stories that sell in well
- Pitching photo stories to the media
- The relationship between media and photography
- Understanding what the media wants
- Understanding what the media doesn’t want (what not to do)
- The role of wire services like AP, Reuters, AFP, and EPA
- How to file photographs as press handouts to the wire
- Using web platforms and social media effectively for dissemination photography
- Laptop to take notes
- At least two story ideas
"Thank you so much for sending Eva and Karel on our trip to Kenya! They were both professional and always on the ball. Your work is definitely going to make us look like we’ve moved up in the NGO world."Catherine Mack,
"I would like to congratulate Jessica and Eva for their great work and their professional and pragmatic approach on this project."Dame Guèye,
"Kate Holt contributes regularly to the Guardian all too often covering violence, conflict, tragedy and their aftermath. She produces quality material sensitively and is one very few photographers we trust to operate in challenging environments like Somalia, the DRC or South Sudan."Lucy Lamble,
"Despite working in often very difficult environment, Eva always conducts her work with sensitivity to the subjects she interviews and the facilitators she works with. It is a pleasure working with Eva."Suzanne Beukes,